Our Story


Lily Belle’s story began back in the late 90’s when childhood friends Kirstie and Patroula travelled through South East Asia together.

They indulged their love of jewellery by collecting individual pieces that reminded them of special moments and locations they had shared on their journey.

Remaining close friends throughout their 20’s and pursuing individual careers in the film industry they often talked about their dream of one day running their own business, they planned to make sentiment led jewellery that would speak directly to the wearer. With the arrival of their children both Kirstie and Patroula made the decision to change their career path, hung up their location boots and set about realising their dream of owning their own business.

In 2005 Lily Belle was established and named after their two daughters, Lily and Lottie Belle.

Their early collections were sold at craft fairs and private venues until the launch of the first online market place, notonthehighstreet.com in 2006.  This marked a real turning point for the young business and it very quickly became apparent that there was a market to sell jewellery online.

The collections evolved to include personalised jewellery always remaining loyal to the heart of the brand, encompassing its key values of Stories, Moments and Family.

Kirstie and Patroula’s passion for creating unique and innovative personalised products is infectious and they still pride themselves on designing products that tell their customers individual stories.  They strive to create gifts that you would love to give, to mark landmark events and special moments.

Lily Belle are based in a beautiful studio in Surrey and work with a growing and talented team who are passionate about creating individual items with a personalised twist.